In order to adapt to the changing landscape of customer trends, Coles have recently launched coles&co – a brand new online experience offering specials alongside exclusive content to inspire customers with new products, tips and recipes.
A handy feature includes ‘shoppable’ specials, which allows customers to do their shopping right from the screen. They simply tap on a product and add it to their basket, and then check out via the online shopping services – or save it as a shopping list to revisit once shopping in store at a later time.
Customers can use coles&co to replace the traditional catalogue found in letterboxes or at the checkout which will save over 10,000 tonnes of paper a year. This environmentally friendly approach is part of Coles commitment to being Australia’s most sustainable supermarket.
Check out the initiative today and enjoy your new-look supermarket shopping experience!